Nazara Technologies (Nazara) is publicly listed gaming company, with a growing presence globally. The company operates at the confluence of online and offline gaming, sports media, esports, and adtech with a strategic emphasis on highmargin gaming ventures, proprietary IP development, operational excellence and international growth. The company’s vast gaming portfolio includes widely recognised IPs across diverse genres, geographies and age groups. These include Kiddopia and Animal Jam in the gamified early learning space, as well as World Cricket Championship (WCC), which targets cricket enthusiasts aged 18 to 45. The portfolio also features IP-based interactive simulation titles such as Love Island and Big Brother Games, aimed at young adults. 

Nazara owns and publishes casual action games such as Crash Arena Turbo Stars and King of Thieves. The company acquired these two popular global gaming IPs from ZeptoLab, reaffirming its leadership position in the mobile gaming segment in India and overseas. Additionally, the Company owns Curve Games, a premium PC and console publisher expanding its presence in global markets. Its recent offline forays include Funky Monkeys and Smaaash, thereby establishing a 360-degree gaming ecosystem across physical and digital experiences. In the skill-based social gaming space, Nazara owns Ultimate Teen Patti (UTP).

The esports and digital sports media verticals are led by Nodwin Gaming and Absolute Sports, respectively. Nodwin Gaming and Absolute Sports, which operates Sportskeeda, were the material unlisted subsidiaries of the company. Nodwin Gaming delivers strong audience engagement across India and international markets, while Sportskeeda continues to grow as a high-reach, multi-sport content platform. Notably, Pro Football Network (PFN), a subsidiary under Absolute Sports, is emerging as a prominent voice in the US football media ecosystem, accelerating the company’s penetration into Western sports content.

Business area of the bank 

The company is engaged in business of building a digital gaming ecosystem, end to end digital advertisement solutions, publishing of eSports news and conducting and managing events related to eSports and other contents through consumer base in India and worldwide.

Major events and milestones

1999

• Founded by Vikash Mittersain and Nitish Mittersain.

2004-06

• Led the development of content-driven microtransaction models for telecom platforms.
• Launched cricket games featuring iconic players such as MS Dhoni and Sachin Tendulkar.
• Championed a strategic shift to a mobile-first business approach.

2007-15

• Established distribution networks across 64 countries spanning Africa, the Middle East, and Asia
• Built strong partnerships with 121 telecom operators globally.

2015-19

• Entered the kids’ subscription services segment.
• Acquired majority stake in NODWIN Gaming to mark entry into the esports sector.
• Acquired NextWave Multimedia, scaling the World Cricket Championship (WCC) game franchise.
• Acquired Sportskeeda, significantly expanding its footprint in the US sports media market.

2020-22

• Successfully completed an IPO in March 2021.
• Krafton, publisher of PUBG, invested in NODWIN Gaming.
• Acquired majority stake in Paper Boat Apps (Kiddopia).
• Acquired 100% of WildWorks, boosting the Gamified Early Learning portfolio.

2023

• Sportskeeda acquired Pro Football Network, the 3 NFL publisher in the US, adding 5 million MAUs.
• NODWIN acquired a 51% stake in Branded Private Limited (Singapore) for $1.3 million.
• Secured $28 million (Rs 232 crore) in funding for NODWIN Gaming from new and existing investors.

2024

• Raised Rs 750 crore via preferential allotment, onboarding marquee investors
• Increased ownership to 100% in Paper Boat Apps and NextWave Multimedia
• Sportskeeda further expanded by acquiring Soap Central and Deltia’s Gaming.
• NODWIN Gaming broadened its global footprint with acquisitions of Freaks4U Gaming; Branded Pte. Limited.; Comic Con India; PublishME; Ninja Gaming.
• Achieved major financial milestones of Rs 1,000 crore in annual revenue and Rs 100 crore in annual EBITDA.

2025

• Acquired Fusebox establishing a stronghold in narrative-based mobile gaming.
• Entered offline gaming with Funky Monkeys and Smaaash, creating a 360-degree gaming ecosystem.
• Took full ownership of Kiddopia enabling fungible cash flows and faster strategic execution.
• Acquired well known gaming IP C.A.T.S. and King of Thieves from ZeptoLab.