Established in the 70s, Emami is engaged in the manufacturing and marketing of personal care and healthcare products, with an enviable portfolio of household brand names such as Navratna, BoroPlus, Zandu, Kesh King, Smart And Handsome (formerly Fair And Handsome), Mentho Plus Balm, 7 Oils in One, and Dermicool, among others. At Emami, brands are not just perceived as “properties”. They are not only enduring assets that generate revenue and profits over the long term, but are also perceived as “offerings” – innovated with passion, with a focus on natural and Ayurvedic formulations, and designed to bring satisfaction to consumers globally.

Emami has to its credit a series of big-ticket acquisitions that have helped fuel its growth inorganically. From the century-old heritage brand Zandu in 2008, to the acquisition of Kesh King in 2015, followed by the German skincare brand Creme 21 in 2019, the company went on to acquire Dermicool, one of India’s leading prickly heat talc brands. Moreover, all of the company’s manufacturing units are ISO 9001:2000 certified and GMP compliant.

With a rich legacy originating in India, Emami’s International Business Division has expanded its footprint across multiple continents, bringing its diverse portfolio of high-quality, innovative products to millions of consumers worldwide. Emami’s competitive edge lies in its heritage, quality, and ability to adapt its products to local preferences.

Business area of the company 

The company is engaged in the manufacture and selling of consumer goods like hair care products, healthcare products, and skin care products.

Brands of the company

• BoroPlus
• Navratna
• Zandu
• Kesh King
• Smart And Handsome
• Mentho Plus
• 7 Oils in One
• Dermicool
• Creme 21
• HE
• The Man Company
• Brillare
• Emami Pure Glow
• Malai Kesar Cold Cream
• Emami Golden Beauty
• Emami Naturally Fair
• Diamond Shine

Awards/ Accolades/ Recognitions 

2018-19

• The Institute of Internal Auditors India - Calcutta Chapter awarded the Company for its ‘Excellence in Internal Audit Function’ (in the large manufacturing sector category).
  
• Emami Foundation’s Ayurveda based ‘Sanjeevani’ CSR project was awarded the ‘Kolkata CSR Leadership Awards 2018’ under the category ‘Concern for Health’.
  
• Emami ranks at 18 in the list of top 50 advertisers in 2018 of Pitch magazine. (March, 2019)
  
• Emami Limited has been declared as the Winner of 'Golden Peacock Innovative Product/Service Award' for the year 2019 (for ‘Kesh King Oil Applicator’)
  
• Emami Limited ranked at 425th position in the Fortune India 500 2018 list from its earlier position of 402nd in 2017. In FMCG sectoral list, Emami has been ranked at 20th position out of 23 companies. (December, 2018)

2019-20

• Awarded ‘Company of the year- FMCG’ by CNBC-Awaaz for the Company’s outstanding performance on parameters such as growth, capital efficiency and profitability over a period of time
• Emami Group was conferred with ‘Star of the Year’ at the 10th edition of Think CSR 2019 Award organised by Tefla’s.

Milestones

• 1974: Two childhood friends Mr RS Agarwal and Mr RS Goenka quit their jobs to start their own business, Emami
  
• 1978: Acquired Himani Limited and set up factory in Kolkata
  
• 1984: Boroplus Antiseptic Cream launched, under Himani umbrella
  
• 1989: Navratna Cool Oil launched, under the Himani name
  
• 1989: Set up second factory in Pondicherry
  
• 1998: Expanded the distribution network of the company to South India
  
• 1998: Emami merged with Himani Limited
  
• 1999: Launch of Sona Chandi Chyawanprash
  
• 2005: Launch of Fair and Handsome, the first fairness cream for men
  
• 2005: Public issue of 50 lac shares, listed with NSE
  
• 2006: Introduced Health Care Division
  
• 2006: Merged JB Marketing
  
• 2008: Successful Zandu Pharmaceuticals acquisition at Rs 730 crore
  
• 2009: Demerged Zandu fmcg into Emami
  
• 2009: Raised Rs 310 crore through QIP
  
• 2010: Crossed net sales of Rs 1000 crore
  
• 2010: Exceeded market cap of Rs 5000 crore
  
• 2010: Split of shares from Rs 2 to Re 1 per share
  
• 2011: Conceived setting up of its first overseas manufacturing unit in Bangladesh.
  
• 2012: Signed 4 Olympians & 1 cricketer as brand endorsers for a single brand, Fast Relief
  
• 2012: Started production at Bangladesh manufacturing unit
  
• 2013: Bonus Issue; exceeded market capitalisation of Rs. 10,000 crore
  
• 2013: Launched BoroPlus Face wash. Signed in Sonakshi Sinha for the endorsement
  
• 2014: Declared Interim Dividend of Rs 3 /share
  
• 2014: Entered the male deodorants space with HE , with brand ambassador, Hrithik Roshan
  
• 2014: Launched Fair & Handsome- Instant Fairness Face wash
  
• 2014: Launched Zandu Balm Ultra Power
  
• 2014: Acquired ‘She Comfort’ brand
  
• 2015: Acquired ‘Kesh King’ Business at Rs 1684 crore ( Including duties & taxes)
  
• 2015: Acquired controlling stake in Fravin Pty Ltd.
  
• 2015: Launched Zandu Gel Balm Junior
  
• 2015: Exceeded Market Cap. Of Rs 23,000 crore
  
• 2015: Launched 100% pure honey with Zero-added sugar.
  
• 2016: Emami introduces Boroplus Perfect Touch to appeal to the Generation Next
  
• 2016: Kesh King Introduces Sachet Pack For Its Shampoo
  
• 2017: Emami Limited inaugurates its 3rd Manufacturing Unit in Assam
  
• 2018: Navratna Oil launches its new winter variant: Navratna Garam Ayurvedic Tel
  
• 2019: Bollywood Action Star Tiger Shroff adds 3-Ka-PunchTo Emami's HE Magic Duo
  
• 2019: Emami ropes in Superstar Katrina Kaif as the new face for Emami 7 Oils in One
  
• 2020: Emami Limited launches Boroplus Advanced Anti-Germ Hand Sanitizer
  
• 2020: BoroPlus ropes in Juhi Chawla for its Hygiene Range
  
• 2021: Increased strategic investment in 'The Man Company'
• 2021: 'Brillare' becomes a subsidiary
• 2022: Company restructured its Board
• 2022: Strategic investments in 'TruNativ' and 'FurBall Story'
• 2022: Acquired Dermicool Brand
• 2022: 'The Man Company' becomes a subsidiary
• 2023: Enters Juice Segment with strategic investment in 'Alofrut'
• 2024: Emami completes 50 years
• 2024: Acquires 100% stake in the 'The Man Company'
• 2025: Emami Unveils its New & Refreshed Corporate Identity
• 2025: Rebrands Fair And Handsome to Smart And Handsome
• 2025:  Rebrands Kesh King into Kesh King Gold with new proposition: Ayurveda + Science
• 2026: Acquires IncNut Digital as a subsidiary; enters personalised BPC segment through Vedix and SkinKraft brands