Angel One (formerly known as Angel Broking) is one of India’s leading fintech platforms, delivering integrated financial services across retail broking, distribution, wealth management and asset management through a unified ecosystem. Its unified digital architecture enables clients to invest, trade, borrow, protect and build wealth across asset classes through seamless web and mobile interfaces. Designed as an operating system for digital natives, the platform connects multiple financial journeys within a single, interoperable ecosystem. 

Its operating model is anchored in in-house technology, embedded data intelligence and a scalable, asset-light distribution framework. This enables high-performance execution, calibrated risk management, AI-assisted servicing and governance-led scaling. By integrating platform depth with automation and advanced analytics, the company enhances decision quality, personalise engagement and deliver outcomes aligned to client needs across the financial lifecycle, from first transaction to long-term wealth creation.

Business area of the company

The company is primarily engaged in the business of stock, currency and commodity broking, providing margin trading facility, depository services and distribution of mutual funds to its clients. It earns brokerage, fees, commission and interest income thereon.

Business verticals

• Broking: Next-gen execution engine with embedded AI across key journey’s offering high performance and unique experience to clients.
• Mutual Funds: Guided discovery and instant SIP activation, enabling disciplined and systematic wealth creation.
• Credit: Data-led discovery and quick, partner-enabled lending.
• Wealth Management: Expert advisory combined with technology - driven portfolio analytics.
• Asset Management: Rule-based and passive solutions that simplify allocation and reduce bias.
• Fixed Deposits: Digital access to fixed-income avenues with transparent yields.
• Insurance: Need-based coverage delivered through contextual recommendations.

Awards, Accreditations and Accolades:

• 2005: Awarded the ‘Major Volume Driver’ award by BSE for 2004-2005.
• 2006: Awarded the ‘Major Volume Driver’ award by BSE for 2005-2006.
• 2007: Awarded the ‘Major Volume Driver’ award by BSE for 2006-2007.
• 2008: Awarded the ‘Major Volume Driver’ award by BSE for 2007-2008.
• 2009: Awarded the ‘Major Volume Driver’ award by BSE for 2008-2009.
• 2009: Awarded the ‘Broking House with Largest Distribution Network’ award at the Dun and Bradstreet Equity Broking Awards 2009.
• 2010: Awarded the ‘Top Volume Performer in Equity’ for the year 2009-2010 by BSE.
• 2011: Awarded the ‘Best Contribution in Investor Education and Category Enhancement-Equity Broking’ award at the Financial Leadership Awards 2011 organized by Bloomberg and UTV.
• 2011: Awarded the ‘Best Retail Broking House’ award and the ‘Fastest Growing Equity Broking House (Large Firms)’at the BSE IPF-D&B Equity Broking Awards 2011.
• 2011: Recognized as one of the ‘Top Ten Performers in Equity Segment’ for the year 2010-2011 by BSE.
• 2013: Awarded the ‘Top Ten Performer in Equity Segment (Retail Trading)’ award by BSE.
• 2013: Awarded the ‘Largest Distribution Network’ award and the ‘Best Retail Equity Broking House’ award at the BSE IPF – D&B Equity Broking Awards 2013.
• 2014: Presented a certificate of appreciation for being among the ‘Top Performing Members in New Client Enrollments’ for the year 2013-2014 by NSE.
• 2014: Recognized as one of the ‘Top Ten Performers in Equity Segment (Retail)’ for the year 2013-2014 by BSE.
• 2014: Awarded the ‘Largest Distribution Network’ award at the BSE – D&B Equity Broking Awards 2014.
• 2014: Recognized as one of the ‘Top Three Clients Traded Members in Equity’ by BSE.
• 2015: Awarded the ‘Best Equity Broking House – Distribution Network’ award at the Dun & Bradstreet – BSE Equity Broking Awards 2015.
• 2016: Presented a certificate of appreciation for being among the top was performing members in currency futures for the year 2015-2016 by NSE.
• 2016: Conferred the status of ‘Master Brand’ for a period of two years (November 24, 2016 to November 23, 2018), presented by CMO Asia.
• 2016: Awarded as the ‘Best Technology House of the Year’ award at the Assocham Excellence Awards.
• 2016: The Angel Broking App was awarded the ‘Best Mobile Trading App’ award at the Global Marketing Excellence Awards.
• 2017: Awarded the ‘Fintech Trading Platform of the Year’ award at MONEYTECH Awards 2017 presented by BusinessEx.com.
• 2017: Awarded the ‘Best Performing Retail Member – Pan India’ award at the Market Achievers Awards 2017 organised by NSE.
• 2017: Awarded the ‘Most Trusted Financial Brand’ for reliability and customer satisfaction for the year 2016-2017 by WCRC Leaders Asia.
• 2017: Awarded at the BFSI Digital Innovation Awards in the analytics category organized by Express Computers.
• 2018: Awarded the ‘Fulcrums of Commodity Derivatives Market’ award by MCX.
• 2018: Certified as a ‘Great Workplace’ after the successful assessment conducted by Great Place to Work Institute, India for a period between March, 2018 and February, 2019.
• 2019: Awarded the ‘Trendsetter’ award at the Net App Data Driven Innovation Awards 2019.
• 2019: Ranked amongst the Top 100 Franchise Opportunities in India for the year 2019 in its Annual Survey by Franchise India.
• 2019: Awarded the ‘Best Performing Retail Member’ award by NSE at the NSE Market Achievers Award 2019.
• 2020: Awarded Silver Honour in the ‘Digital Marketing Excellence in Social Media (BFSI)’ award at the DIGIXX 2020 Summit Awards for ShagunKeShares campaign, organized by Adgully.
• 2020: Awarded Silver Honour in the ‘Digital Marketing Excellence in Video (Financial Services)’ award at the DIGIXX 2020 Summit Awards for ShagunKeShares campaign, organized by Adgully.
• 2021: Angel One has been awarded the Best Fintech of the Year Nasscom, Finserv'21.
• 2021: Best Financial Services API at Inflection Awards 2021.
• 2022: Won the Gold Trophy for BFSI Services & Fintech – 2022 Summit Awards by Adgully.
• 2022: Bronze for Best PR in BFSI category by ET Brand Equity Kaleido Awards 2022.
• 2022: Angel One recognised with the Rising Star for outstanding growth in the year among the next 500 companies 2022 by Fortune India.
• 2023: Best Customer Centric Culture (Fintech) hosted by Expleo organised by Quantic at 2nd Annual Excellence Awards 2023.
• 2023: ACEF Asian Leaders Award 2023 - Best Video Content for BFSI, Best Brand Packaging for BFSI and Grand Prix Award for Best Content Strategy.
• 2023: Leading Member of the Exchange by MCX Awards 2023.
• 2023: Gold Winner at ImageXX Award 2023 by Adgully for BFSI Service.
• 2023: Gold award for Occasion-led Campaign 'Shagun Ke Shares' at ET Trendies Awards 2023 by ET Brand Equity.
• 2024: Data-driven innovation in customer engagement and sales optimisation by ET Now at Datacon Summit and Awards 2024.
• 2024: The Great Indian BFSI Brand of the Year 2024.
• 2024: Best use of Voice of Customer by yellow.ai at The Customer Fest Leadership Awards 2024.
• 2024: The Great Indian BFSI YouTube Campaign of the Year 2024.
• 2024: The Great Indian BFSI Online Search Engine Optimization (SEO) Campaign of the Year 2024.
• 2024: The Great Indian BFSI Influencer Campaign of the Year 2024.
• 2024: The Great Indian BFSI Marketing Campaign of the Year 2024.
• 2024: The Great Indian BFSI Content Marketing Campaign of the Year 2024.
• 2025: Best FinTech Provider at the Financial Express – FUTECH Awards 2025.
• 2025: Innovation and Emerging Technologies – Golden Star Awards 2025.
• 2025: Best Use of Mobile Technology in Financial Services – National Awards for Excellence Awards 2025.
• 2025: Overall Excellence in Financial Services Sector of the Year at The Great Indian BFSI Awards 2025.
• 2025: Financial Inclusion Initiative of the Year – National Awards for Excellence 2025.
• 2025: Mobile App of the Year at The Great Indian BFSI Awards 2025.