Macobs Technologies Limited was originally incorporated as a private limited company under the Companies Act, 2013 in the name and style of ‘Macobs Technologies Private Limited’ dated October 14, 2019 issued by the Registrar of Companies, Rajasthan. Subsequently, the name of the Company was changed to ‘Macobs Technologies Limited’ and a fresh Certificate of Incorporation dated August 07, 2023 was issued by the Registrar of Companies, Rajasthan. 

Macobs Technologies operates within the male grooming industry, specializing in the niche area of below-the-belt grooming, and conducts its business exclusively through e-commerce channels such as its website https://menhood.in/, without maintaining physical stores or a traditional retail footprint. This focus addresses a significant gap in the market, particularly in regions where discussion around such aspects of personal care is often limited. It offers a range of products specifically designed for men's grooming needs, encompassing tools like specialized trimmers for sensitive areas, hygiene products tailored for male skin, and a variety of self-care items. These products are developed with a commitment to innovation, safety, and effectiveness, catering to the unique requirements of their target demographic. 

Beyond its product range, the company is dedicated to educating and changing societal perceptions about male grooming, primarily leveraging online platforms. This involves creating and sharing content that promotes awareness and open conversation on topics traditionally considered taboo. The company's approach is deeply customer-centric, focusing on understanding and meeting the evolving needs of its consumers through digital engagement and feedback mechanisms.

Business area of the company

The company is engaged in the business of selling men’s grooming products with the brand name ‘MENHOOD’. It sells these products through its own website and other e-commerce platforms.

Products of the company

• Menhood grooming trimmer
• Menhood grooming trimmer mini
• Menhood the Nosar
• Menhood face wash & scrub
• Menhood the scoob (face)
• Menhood hydeating moisturizing cream
• Menhood Sunscreens SPF 50
• Menhood Under eye serum roll on
• Menhood Beard balm, oil, and wash
• Menhood Beard roller, comb, and brush

Awards and accreditations

• 2022: Achieved ‘Gold Seller Status’ for ‘Menhood’ brand on Flipkart in May 30, 2022. 
• 2023: Achieved ‘Step Premium Seller 2023’ for ‘Menhood’ brand on Amazon in 2023.

History and milestones

• 2019: Incorporation. 
• 2019: Commencement of Business.
• 2023: Conversion of Private to Public Limited. 
• 2023: Change of name of the Issuer Company.