Digidrive Distributors Limited, a RP Sanjiv Goenka Group company, is a public company incorporated on March 15, 2022 under the provisions of the Companies Act, 2013. The registered office of the Company is located in Kolkata, West Bengal.
The Company was incorporated to create a specialised master distributor for retailing goods on all digital marketplaces. Amongst all the products that company aims to sell through the online marketplace, Carvaan, supplied by Saregama India Limited, is one of the key products in its bouquet. The Company intends to sell a suite of products using the online channel, in the B2B segment.
Launched in 2017, the Carvaan is a portable digital music player with in-built stereo speakers that comes in different product variants consisting 250 to 5000 evergreen preloaded songs across languages and genres, allowing customers to listen to music anytime without any advertising breaks. Having built the required expertise and skillset, the Company also plans to offer its sales and marketing services to other market participants.
Business area of the company
The company’s business operation is mainly E-commerce marketplace. The company’s marketplace provides customizable online storefront solutions on a scalable platform, including mobile applications, digital product catalogue, content management, promotions handling, access to payment gateways as well as fulfilment services. The marketplace enables merchants to access customers across multiple sales channels and provides cost-effective marketing and distribution solutions. The company’s e-retail operations provide the Company with access to customers, market analytics and other synergistic operating efficiencies and offerings and an additional sales channel for marketplace merchants.