Balaji Telefilms, a media company, was incorporated in 1994. It has 32 state-of the-art studios. It is a leading content provider in the television segment. It started operations in 1995-96 with serials like Mano Ya Na Mano and Hum Paanch. The company occupies a dominant space in the television content creation space, with the No.1 show on Indian television to its credit and all of its shows among the Top 50 on television. Currently its producers of several leading serials on major channels like Star Plus, 9X, Sony TV, Zee TV and SUN TV network.

Balaji has produced over 15,000 hours of television content since its inception, including content in Hindi, Tamil, Telegu, Kannada and Malayalam.

The company owns 33 modern studios and 32 editing suites, more than any Indian company in the field of entertainment.

It has a subsidiary named  Balaji Motion Pictures, which is engaged in production of films and Balaji Telefilms FZE, engaged in providing content to leading channels in Sharajah.

Balaji Telefilms has produced top rated serials like Hum Paanch, Kyunki Saas Bhi Kabhi Bahu Thi, Kahaani Ghar Ghar Ki and Kasamh Se, amongst others. Balaji has also diversified itself into all the 4 screens by bringing in new teams for the motion pictures, internet and mobile space. The company has also evolved with the times and significantly corporatized itself, bringing in a Group CEO and experienced professional team for driving the future strategic direction of the company.

It has also produced and distributed movies like Kya Kool Hain Hum, Shoot out at Lokhandwala, Sarkar Raj, Bhool Bhulaiya, KKompany and Mission Istanbul.

Hoonur is its recently-launched online portal for media professionals and entertainment consumers. The brand is used in the online and mobile space both for the entertainment portal and for user generated content.