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TCS, HDFCBANK, SBI Liquid Fund (G)
SD Retail Ltd.

SDREAMS

Equity

NSE

Min. Investment

1,24,000.00

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IPO Details

Bidding Dates

20 Sept 24 - 24 Sept 24

Price Range ₹

124 - 131

Total Equity

64.98Cr

Lot Size

1000

Exchange Status

NSE

IPO Doc

Subscription Rate

Non-Institutional Investor

0.00×

Qualified Institutional Buyers

0.00×

Employees

0.00×

Retail Investors

0.00×

Total subscription Rate

0.00×

IPO Timeline

Offer start

20 Sept 2024

Offer end

24 Sept 2024

Allotment

25 Sept 2024

Refund initiation

26 Sept 2024

Demat transfer

26 Sept 2024

Listing

27 Sept 2024

About Company

Incorporated in May 2004, S D Retail Limited is a designer and manufacturer of sleepwear under the brand "SWEET DREAMS." The company specializes in creating stylish and comfortable sleepwear for the entire family, facilitating a seamless transition from work to home life. Product Range and Distribution: - Target Audience:SWEET DREAMS offers a range of sleepwear for men, women, and children aged 2-16, with fits designed for various body types. - Sales Channels:As of February 29, 2024, the company distributes its products through a network of distributors, exclusive brand outlets (EBOs), multi-brand outlets (MBOs), and e-commerce platforms such as Myntra, AJIO, Nykaa, Flipkart, Amazon, and its own website, catering to both domestic and international markets. Business Model and Operations: - Asset-Light Model: The company operates on an asset-light model, managing its sales operations without owning the properties of its stores. This approach enhances scalability and supports the efficient establishment of new Exclusive Brand Outlets (EBOs). - Workforce: As of May 31, 2024, S D Retail Limited employs 240 individuals across various departments.

Year Founded

14-05-2004

Promotor Details

Hitesh Pravinchandra Ruparelia

Promoter Holdings Details

ParticularPre-IPOPost-IPO
Percentage88.8265.29
Share Capital1222338612223386

Offer to Public

49,60,000.00 Cr

Highlights

  • The company operates a state-of-the-art manufacturing unit, enhancing its production capabilities and product quality.
  • SD Retail effectively utilizes a combination of distributors, EBOs, and MBOs to reach a broad customer base across India.
  • By partnering with leading e-commerce platforms and maintaining its own website, the company effectively taps into both domestic and international markets.
  • The company has shown a steady increase in revenue over the past few years, reflecting strong market demand and effective business strategies.
  • Operating 22 EBOs provides the company with significant brand visibility and direct customer engagement.

Challenges

  • The company's entire product line is marketed under the single brand "SWEET DREAMS." Any failure in effectively marketing this brand or any negative shifts in brand perception could harm its reputation and lead to reduced sales, adversely affecting the company's operations and finances.
  • The company's revenue is significantly dependent on a few major customers. Any loss of these key customers, difficulties in retaining them, or a decline in demand from them could negatively impact the company's business.
  • As of February 29, 2024, SD Retail's short-term borrowings amounted to Rs 29.06 crore. Failure to repay or service these loans on time could adversely affect the company's financial standing.
  • A substantial portion of the company's revenue is derived from women’s sleepwear. For the periods ending February 29, 2024, and the financial years FY23, FY22, and FY21, this segment contributed a significant percentage to the total revenue. Changes in consumer preferences or a decline in demand for this segment could negatively impact the company's financial performance.
  • While SD Retail designs its products in-house, it relies on third-party manufacturers for some of its production. The absence of exclusive agreements with these manufacturers means that any issues with production quality, quantity, or timely delivery could seriously impact the business.

Financials

YearsTotal AssetsShare CapitalProfit After TaxConsolidated Net ProfitAdjusted EPS
20216,020.6062.561,011.061,011.067.3461
202412,157.05125.1137.2337.230.2705
20227,715.6862.561,011.061,011.067.3461
20238,782.7662.561,011.061,011.067.3461
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