Pushpa Jewellers Ltd.

PUSHPA

Equity

NSE

Min. Investment

1,43,000.00

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IPO Details

Bidding Dates

30 Jun 25 - 02 Jul 25

Lot Size

1000

Price Range ₹

143 - 147

Exchange Status

NSE

Total Equity

98.65Cr

IPO Doc

IPO Timeline

Offer start

30 Jun 2025

Offer end

02 Jul 2025

Allotment

03 Jul 2025

Refund initiation

04 Jul 2025

Demat transfer

04 Jul 2025

Listing

07 Jul 2025

About Company

Incorporated in June 2009, Pushpa Jewellers Limited is a B2B gold jewellery manufacturer specializing in lightweight 22kt designs that blend traditional Indian craftsmanship with modern aesthetics. The company offers a wide range of jewellery products including necklaces, rings, earrings, bangles, pendants, and Mangal sutras, catering to both domestic and international markets like the U.S., Dubai, and Australia. With office-cum-showrooms in Hyderabad, Bangalore, and Chennai, Pushpa Jewellers leverages its in-house design team and integrated management systems to efficiently manage inventory and respond to market trends. The company holds BIS certification and has demonstrated consistent growth in revenue and profits over the years. As of March 2025, it employed around 90 people.

Year Founded

03-06-2009

Promotor Details

Anupam Tibrewal

Promoter Holdings Details

ParticularPre-IPOPost-IPO
Percentage1000
Share Capital188525070

Offer to Public

67,11,000.00 Cr

Project Details

  • To meet working capital Expenses - 395.379cr
  • (b) Cost of Inventory for the proposed new showroom - 34.56cr
  • (a) Cost of Capital expenditure for the proposed new showroom - 19cr

Objectives

  • To meet the working capital requirements
  • To Finance Establishment of proposed new showroom, i.e.(a) Capital expenditure cost for proposed new showroom(b) Inventory cost for the proposed new showroomGeneral Corporate Purpose
  • andTo Meet the Offer expenses.

Highlights

  • Operates across India with branches in key southern cities and exports to international markets like Dubai, the U.S., and Australia.
  • In-house design team with integrated management systems ensures better control over quality, inventory, and production timelines.
  • BIS certification and hallmarking strengthen brand credibility and consumer trust.
  • Strong revenue and profit growth over the last three years, with PAT growing by over 64% from FY24 to FY25.
  • Blends traditional craftsmanship with modern designs, appealing to a wider range of customers.

Challenges

  • Heavy dependence on a few key customers—top 10 clients contributed over 44% of revenue as of Q1 FY25.
  • Production relies heavily on freelance artisans (karigars) who are not exclusively tied to the company.
  • Verbal order processes create risks of miscommunication, inefficiencies, and potential disputes.
  • Geographic revenue concentration—88% of revenue in FY24 came from five southern Indian states, exposing it to regional risks.
  • Rising borrowings (₹19 crore as of June 2024) could strain financials if not managed efficiently.
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