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TCS, HDFCBANK, SBI Liquid Fund (G)
Baazar Style Retail Ltd.

Symbol

Equity

NSE,BSE

Min. Investment

3,70,000.00

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IPO Details

Bidding Dates

30 Aug 24 - 03 Sept 24

Price Range ₹

370 - 389

Total Equity

834.77Cr

Lot Size

38

Exchange Status

NSE,BSE

IPO Doc

Subscription Rate

Non-Institutional Investor

9.12×

Qualified Institutional Buyers

81.83×

Employees

35.36×

Retail Investors

9.12×

Total subscription Rate

40.66×

IPO Timeline

Offer start

30 Aug 2024

Offer end

03 Sept 2024

Allotment

04 Sept 2024

Refund initiation

05 Sept 2024

Demat transfer

05 Sept 2024

Listing

06 Sept 2024

About Company

Incorporated in June 2013, Bazaar Style Retail Limited is a fashion retailer with operations in West Bengal and Odisha. The company offers a wide range of apparel for men, women, boys, girls, and infants, along with general merchandise, including non-apparel items and home furnishing products. Bazaar Style Retail Limited is dedicated to providing a family-friendly shopping experience, emphasizing quality products and aiming to offer stylish merchandise to every Indian at affordable prices. As of March 31, 2024, the company’s stores averaged 9,046 square feet and were staffed with trained employees to enhance the customer experience. The company operates across Odisha, Bihar, Assam, Jharkhand, Andhra Pradesh, Uttar Pradesh, Tripura, and Chhattisgarh. By March 31, 2024, Bazaar Style Retail Limited had expanded to 9 states, managing a total of 162 stores. Additionally, as of March 31, 2024, the company had an in-house marketing team of 13 personnel and a strong design and merchandising team of 57 individuals. This team leverages their experience in the retail and textile industries to understand and cater to the regional preferences of their target customers, ensuring they offer the latest market trends.

Year Founded

03-06-2013

Promotor Details

Promoter Holdings Details

ParticularPre-IPOPost-IPO
Percentage55.0345.56
Share Capital3896584033996684

Offer to Public

2,14,59,488.00 Cr

Project Details

  • Prepayment or repayment of all or a portion of certain outstanding borrowings availed by our Company - 1460cr
  • General corporate purposes - 289.86cr

Objectives

  • Prepayment or repayment of all or a portion of certain outstanding borrowings availed by our Company
  • andGeneral corporate purposes.

Highlights

  • The company has demonstrated strong and consistent revenue growth, with revenue from operations increasing from Rs 551.12 crore in FY22 to Rs 787.90 crore in FY23, and further to Rs 972.88 crore in FY24. This upward trend reflects the company’s effective business strategies and market presence.
  • Starting with just two stores in 2014, the company has rapidly expanded to operate 162 stores by 2024. This significant growth in retail footprint highlights the company’s ability to scale its operations effectively and capture a larger market share.null
  • Baazar Style Retail offers a well-curated product mix that includes both private label and third-party brands, such as popular fashion labels like Killer and Sparky in select stores. This diversified product offering is tailored to meet customer preferences, enhancing the company's appeal to a broad range of consumers.
  • The company actively engages with its customer base through multiple channels, including text messages, voice calls, and social media. This robust customer communication strategy helps in building strong relationships, driving repeat business, and maintaining customer loyalty.
  • Baazar Style Retail’s product range is specifically designed to cater to the diverse needs of entire families. By offering trendy and affordable merchandise, the company ensures broad appeal, making it a preferred shopping destination for a wide demographic.

Challenges

  • Baazar Style Retail relies heavily on sales from the eastern region of India, including West Bengal, Odisha, Assam, and Bihar. These key markets contributed Rs 849.49 crore (87.32%) in FY24, Rs 713.03 crore (90.50%) in FY23, and Rs 503.92 crore (91.44%) in FY22 to the company’s revenue. Any adverse developments in the business environment of these regions could significantly impact the company’s overall business and financial performance.
  • The company’s operations are highly dependent on a network of third-party suppliers for sourcing products. Any disruption in this supply chain, whether due to logistical issues, supplier insolvency, or other factors, could negatively affect the company’s ability to maintain inventory, thereby impacting its business and financial stability.
  • A significant portion of the company’s sales comes from repeat customers, with repeat sales contributing 71.94% in FY24, 70% in FY23, and 68.50% in FY22. Any decline in customer retention or satisfaction could adversely affect the company’s revenue, posing a risk to its financial performance.
  • As of June 30, 2024, Baazar Style Retail had a total indebtedness of Rs 153.48 crore. The company’s financial standing could be compromised if it faces difficulties in repaying or servicing these loans on time, potentially leading to financial strain and impacting its operations.
  • The company and its directors are involved in certain legal proceedings. Any adverse judgment in these cases could harm the company’s reputation and business prospects, potentially leading to financial and operational setbacks.

Financials

YearsTotal AssetsShare CapitalProfit After TaxConsolidated Net ProfitAdjusted EPS
202411,561.47349.27510.17510.170.7303
202386,710.903,492.74-1,827.11-1,827.11-2.9966
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